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ABS-CBN BACK SOON!??
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Richard Heydarian VLOGS
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Run time: 17:45
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00:00.0
Hello, hello! Kamusta kayo d'yan mga kameta? Joining us kahit saan kayo nagjoin sa atin from all across the world.
00:11.0
Shout out naman d'yan sa mga kameta natin sa Palawan, sa Coron you wanna meet natin.
00:16.0
Thank you again kay Sir Gilbert for taking care of us and making sure na talagang ibang klase yung mga experiences natin dito.
00:26.0
Grabe mga kameta, pagod na pagod tayo. Kanina pa tayo nag-swimming, swimming kasi Bantay, West Philippine Sea ang ating theme, no?
00:34.0
No, but we'll talk about this more seriously mga kameta. Don't worry about it.
00:37.0
Salamat din kay Sir Tops kanina who wanted to help saan na with the drone issue.
00:42.0
Yung pala nakatakot pala magdala ng drone dito sa mga magnetic field volcanic area niyan.
00:49.0
Alright, magpopost ako ng thank you sa kanila separately soon.
00:52.0
Again, thank you very much si Sir Gilbert.
00:57.0
Thank you very much. Chinag pa tayo kanina.
00:59.0
Anyways mga kameta, balikan na natin itong mga pangyayari sa ating bansa especially dito at the forefront of the Philippines soon.
01:09.0
Unang-una mga kameta, sabi ko na there are some interesting developments pagtating sa media landscape in the Philippines.
01:18.0
And one of them is the possibility that the ABS-CBN, whole kind of corporations could find a way back into form in the coming years
01:32.0
after itong very crucial strategic cooperation agreement na na-sign ang ABS-CBN at saka yung isang major media corporation
01:41.0
which is affiliated with the current Speaker of the House.
01:43.0
I think that dramatically increases the possibility that down the road should ABS-CBN push again for some sort of franchise from the Congress,
01:52.0
the pushback will not be as aggressive as it was a few months ago.
01:58.0
Kasi maalala din mga kameta there was supposed to be this deal between I think TV5 and ABS-CBN
02:05.0
and it was kind of scuttled because of the very vocal pushback from some of the legislators there na talagang hindi sa ngayon dun sa franchise na ABS-CBN.
02:15.0
But I think that the situation has kind of dramatically changed right now because not only President BBM
02:26.0
but also people who are part of the Grand Coalition of President BBM seem to be much more amenable to a reasonable approach
02:34.0
to a number of very controversial issues na.
02:38.0
And isa dyan mga kameta is yung concern sa press freedom.
02:41.0
So hindi ako magtataka mga kameta, nothing is 100% here, pero hindi ako magtataka if in the coming years or before the end of term of BBM,
02:50.0
Dalima will be free and ABS-CBN will be on the way back to gaining its franchise.
02:56.0
Nevertheless, even if ABS-CBN were to gain its franchise,
03:00.0
by the way, my understanding is that this strategic deal that was recently signed by ABS-CBN,
03:05.0
more concerns I think the radio side of this.
03:07.0
And this is relevant in light of dun sa closure ng radio department ng ABS-CBN,
03:13.0
which has been a huge source of information and commentary analysis throughout the decades.
03:18.0
Napakamahalaga, especially sa mga probinsya.
03:20.0
Napakamahalaga, especially during mga kalamidad.
03:22.0
Not to mention during election period.
03:26.0
Now, my sense is, nevertheless, the business of television is not the same anymore.
03:32.0
I remember very well, even less than 10 years ago,
03:37.0
pak sinasabi mo television, it was hegemonic.
03:42.0
It had the final say essentially in determining what were the headlines,
03:47.0
what were the points of discussion in the country.
03:49.0
But we saw the radical shift in the media landscape.
03:54.0
Already dun sa massive decrease of the circulation,
04:01.0
so this has a quantitative material sense,
04:04.0
but also influence of traditional newspapers.
04:07.0
Of course, Doug, we are one of the proud contributors,
04:10.0
columnist for one of the biggest, if not the biggest newspaper,
04:13.0
newspaper record of the country.
04:15.0
But I remember very well, I was still starting teaching in early 2010s
04:20.0
when I was in Ateneo, et cetera.
04:22.0
And also in La Salle, I remember very well during those days
04:25.0
when Inquirer had the headline.
04:28.0
That was it.
04:29.0
It definitely set the tone for national discourse.
04:33.0
I also remember very well a cabinet member in the Duterte administration
04:38.0
with whom I had many interesting conversations.
04:41.0
He told me essentially that his understanding is that this,
04:44.0
especially newspapers, especially like Philippine Daily Inquirer,
04:47.0
is extremely influential in shaping national discourse
04:51.0
in one way or another.
04:53.0
So many would argue that perhaps Binay would have stood a better chance
04:57.0
in the 2016 elections if not for the constant coverage
05:01.0
by the major newspapers in the country,
05:04.0
particularly the one that I'm affiliated with.
05:07.0
Pagdating dun sa alleged hidden mansions, Binay, et cetera, et cetera.
05:13.0
I remember very well in 2015, 2016, heading into the elections,
05:17.0
Binay was very much in the headlines, not necessarily for the best reason.
05:23.0
But the landscape is absolutely different.
05:25.0
So not only are newspapers not as influential as they used to be,
05:29.0
I'm barely seeing people who actually hold the actual thing.
05:32.0
You usually see that only in five-star hotels
05:36.0
or if you go to places like classic style places in Europe, for instance.
05:41.0
But it's not like before anymore.
05:43.0
But my understanding is that even in the television sector,
05:45.0
the situation is not the same.
05:47.0
So we saw that very well.
05:49.0
Again, I have worked with all of the major media channels,
05:54.0
television channels in the country.
05:56.0
So I'm speaking about this not from any bipartisan point of view.
06:00.0
Kapatid, kapuso, kapamilya lahat.
06:03.0
I've done all of that.
06:06.0
So that kind of gave me an insight about the media landscape in the Philippines.
06:09.0
And of course, I had the privilege of working with them
06:11.0
as a political analyst and in other capacities, hosts, co-hosts.
06:17.0
The thing is, there was an expectation na kung mawala ng franchise ang ABS-CBN,
06:23.0
a huge part of that will go to the competitors.
06:26.0
Particularly, alam natin mga kapuso.
06:28.0
Of course, GME Network, which is always really the main competitor of ABS-CBN.
06:33.0
But there was a sense that there's going to be a kind of a trickle-down effect
06:37.0
to number three, number four, number five, and the rest.
06:41.0
But kung mahalalan niyo mga kameta,
06:42.0
katulad ng yung podcast natin with OG.
06:48.0
Hindi OG.
06:49.0
OG Diaz.
06:50.0
I agree with him when OG Diaz said,
06:53.0
Kung pansin mo, yung audience ng ABS-CBN,
06:56.0
hindi napunta necessary dun sa ibang networks after that.
07:00.0
So actually, the ABS-CBN removal from the landscape
07:04.0
of mainstream television frequency,
07:08.0
it also took out a significant demographic out of the picture altogether.
07:13.0
And that demographic, mga kameta,
07:15.0
either followed ABS-CBN into online,
07:18.0
or, and or, also became more exposed and engaged with Netflix
07:27.0
and all of these online platforms and all.
07:29.0
So you totally have a transformation of a huge part of the viewer demographic.
07:37.0
So my point is, dahil diyan mga kameta,
07:40.0
I don't think the situation is about going back to status quo.
07:47.0
I think the media landscape has dramatically changed.
07:49.0
And one of the things you're also noticing, mga kameta,
07:51.0
is that, I mean, there are a number of things.
07:59.0
Today, ABS-CBN is like a production house.
08:01.0
That's the other thing that I also notice here.
08:04.0
A lot of quality movies are done with ABS-CBN.
08:07.0
And ABS-CBN, of course, is in an awkward situation
08:10.0
because it lost the major arm of its distribution, publication.
08:15.0
At the same time, it's at the cutting edge of online production, no?
08:19.0
And I think everyone else has to learn from that.
08:21.0
So, not to mention, we also had this situation with,
08:25.0
ano yung old TV na medyo, alam mo na, diba?
08:29.0
So I think it's a very perilous, it's a very competitive field.
08:34.0
And even if ABS-CBN were to regain its franchise,
08:37.0
I just doubt it's any, not even, forget about ABS-CBN,
08:41.0
but any of the major TV networks could go back to the golden era of television.
08:47.0
Now, just to be clear about this,
08:50.0
even 10 years ago or so, there were a lot of discussions
08:53.0
about how the media landscape is dramatically changing.
08:56.0
And along with that, the need to also move into online streaming,
09:02.0
vlogging, so on and so forth, right?
09:04.0
But the pace was really accelerated, mga kameta, with the pandemic.
09:09.0
I think the pandemic really added velocity exponentially
09:15.0
to many structural changes that were already in place before the pandemic.
09:21.0
So whether this is electric vehicles, this is online platforms, et cetera,
09:25.0
all of these kind of shifts and phenomenon,
09:28.0
they are accelerated to the max during the pandemic period.
09:33.0
So that tells you, mga kameta, that...
09:37.0
Kasi iba, what you can do in television is different from what you can do online.
09:41.0
Because in online, it's per preference basis.
09:45.0
Like, I wanna watch this movie at this hour, it's gonna be.
09:47.0
Whether it's 2 a.m., it's 7 p.m., et cetera.
09:50.0
Now, this has huge implications because, mga kameta,
09:54.0
advertising, finance, is really the bedrock of a lot of independent mainstream media.
10:02.0
And now, if you're an advertiser, you're wondering if
10:05.0
vision is where you wanna put 70%, 80% for advertising budget
10:09.0
if you're a big company, et cetera.
10:11.0
Or you wanna go more into online, or you wanna support more of the bloggers,
10:15.0
et cetera, or a combination of both.
10:17.0
So I think that the financing structure,
10:21.0
the economics of mainstream media also has dramatically shifted and all.
10:25.0
And we know that, of course, ABCBN is struggling in many ways,
10:28.0
but at the same time, extremely resilient.
10:32.0
But I would be also interested to know,
10:35.0
what are the lessons that ABCBN is learning right now from their,
10:40.0
hindi naman nila pinalano yan, sudden jump into complete online.
10:45.0
I think other channels are kind of in a privileged position
10:50.0
for slow or at least strategic and calibrated transition.
10:55.0
ABCBN didn't have this chance.
10:57.0
Essentially, napasubok sila agad.
11:00.0
Except though, of course, ABCBN already had a headway
11:02.0
because they were building up their online production
11:05.0
already years earlier or years ahead.
11:08.0
Nevertheless, that transition came a little bit too swift for them.
11:11.0
And definitely, of course, they were not happy about the transition.
11:13.0
It's not something that they wanted.
11:15.0
And clearly, we know there was a lot of politics involved.
11:18.0
No, I mean, for me, this presents a lot of existential concerns
11:24.0
for a democracy.
11:26.0
Because if online is really the future,
11:33.0
then it becomes a battle of brands, right?
11:38.0
Who competes against who?
11:40.0
And the problem I noticed, not necessarily a problem,
11:45.0
but the trend that I noticed nowadays is that
11:47.0
personal brands are even more powerful sometimes than corporate brands.
11:50.0
So the most followed accounts, let's say, for instance, on Instagram
11:54.0
are personalities, celebrities, not companies, right?
11:57.0
So I think Rinaldo is approaching, what, 600 million followers, right?
12:01.0
And then you have Kendall and all of these people, right?
12:04.0
Hundreds of millions of followers.
12:05.0
I don't think there's any company that comes close to that.
12:07.0
I don't think even Tesla or SpaceX, Adidas, or anything.
12:11.0
So I think what we're seeing also is the further augmentation
12:15.0
of celebrity media, right?
12:18.0
And that means that, on one hand,
12:23.0
maybe the gatekeepers will not be as powerful as before,
12:26.0
but that also means that institutionalized approach
12:31.0
to information dissemination is also going to be diminished.
12:35.0
The role of editors, the overall role of journalistic standards,
12:39.0
the role of schools for journalism, the role of, you know,
12:42.0
the whole constellation behind production of high-quality news,
12:48.0
that could increasingly be diminished due to the rise of celebrity,
12:53.0
let's say, commentary, celebrity analysis, et cetera.
12:58.0
Now, again, I'm saying all of this as someone who has tried to,
13:01.0
you know, have one foot here, one foot there, et cetera.
13:04.0
But my point is that the change is happening just too fast.
13:07.0
And my worry is that in the next four or five years,
13:10.0
the acceleration will even be—the velocity of the transformation
13:15.0
will even be higher than before.
13:17.0
If I'm not mistaken, Henry Kissinger is going to turn 100 years old,
13:20.0
I think, in a few days, on about May 27th, right?
13:24.0
So this weekend.
13:25.0
He said something like he's expecting within three to five years,
13:28.0
there will be a dramatic shift in a sense that artificial intelligence,
13:32.0
some of the new technologies, could have essentially existential veto,
13:37.0
you know, in terms of where humanity goes, et cetera.
13:40.0
Anyway, that was a late-night discussion.
13:43.0
I know it sounds random to you what I'm saying,
13:47.0
but what I'm telling you guys is that there's always a good news,
13:49.0
but there's also more complicated stories here, right?
13:52.0
And that—so the good news is that the relationship between political power
13:57.0
and informational power is not as aggressive as it used to be,
14:01.0
or is not as polar as it used to be.
14:03.0
Because that's a very hard situation whereby you have to choose
14:05.0
between the president or a major—you know, or journalists, et cetera.
14:09.0
I think that's a false choice because there are presidents who are good,
14:14.0
and then there are also media who's good,
14:16.0
and then there are times where the president is bad
14:17.0
and the media is also not good, right?
14:19.0
So I didn't like what was happening under Duterte
14:21.0
because it became a point of mainstream media in one box
14:24.0
and then the presidents and populists in another box.
14:26.0
So, in fact, it's a far more complicated and variegated picture.
14:33.0
So I'm happy that that kind of toxic relationship is kind of over.
14:37.0
We're in kind of a more sober and more reasonable situation.
14:43.0
But what I'm saying is that what I'm thinking also very deeply about is
14:46.0
what is the media landscape even if ABS-CBN and all were to return
14:51.0
back into form in the coming years or so?
14:54.0
So hinintay ko na yung magkakaroon ng talaga yung masinsinan na analysis,
15:00.0
academic studies, that looks at the numbers and analyzes
15:04.0
how dramatically the Philippine media landscape has shifted
15:08.0
just over the past five years or so,
15:10.0
and what are we going to look forward to the next three, four, five years,
15:13.0
especially now with the proliferation of ADHD
15:17.0
and all sorts of these free platforms where you can just come up with
15:20.0
huge essays, huge memes, whatever, cool, AI-driven art, et cetera.
15:29.0
I'm just saying, it might be exciting to a lot of people
15:31.0
at the same time, this could be disruptive, not necessarily in a good way.
15:34.0
There's a good technological disruption.
15:35.0
There's not so good technological disruption.
15:38.0
Anyways, mga kamayta, pag-usapan natin more yan soon.
15:41.0
I can see na may mga reaction na dyan.
15:44.0
Yun nga, yun ang hindi ko nagustuhan sa panahon ng dating administration.
15:48.0
It became really about just journalists versus the populist president.
15:53.0
Hindi maganda yan.
15:55.0
Because each of poles of power in a society, in a democracy,
16:00.0
have to play their role.
16:01.0
The president has to do his job.
16:03.0
The media has to hold them accountable.
16:05.0
But the media also shouldn't have necessarily absolute power.
16:08.0
There should be also a sense of proper judgment
16:11.0
about whether the media is doing its job or not.
16:13.0
But that was not the case.
16:14.0
Panahon ni tate, panahon all or nothing ang nangyari.
16:16.0
Zero to hundred.
16:18.0
This is the problem we had.
16:19.0
Now, the temperature's coming down.
16:21.0
So I think it's time for us to have really sober reflection
16:24.0
about anong status ng Philippine media landscape.
16:27.0
Commercially, morally, which is even more important to me,
16:31.0
but also politically, in terms of influence it has.
16:34.0
Okay, mga kamayta, nakikita niyo na medyo pagod na tayo.
16:36.0
Okay, now we'll continue this discussion.
16:38.0
I wanted to also talk about sana, about the West Philippines.
16:41.0
In particular, yung maga tayo nagising kanina.
16:44.0
I have to finish an article about Philippines and Vietnam.
16:47.0
Axis of resistance, I call that.
16:49.0
Axis of resistance in the ASEAN.
16:51.0
Particularly dun sa ASEAN, yung West Philippine Sea,
16:53.0
East Sea, and the broader South China Sea Basin.
16:58.0
Sooner than later, God willing.
17:00.0
Balikan ko kayo dyan.
17:01.0
Thank you so much again for sa lahat ng mga nakikinig sa atin.
17:05.0
Alam ko medyo gabi na.
17:06.0
Thank you very much again kay Ma'am Edna Lonan,
17:09.0
Noemi Tablate, Joseph Limbre, the usual suspects.
17:13.0
Kay Fernan Barcelona, Lydia Evaristo.
17:17.0
Thank you very much.
17:18.0
Again, shoutout dyan kay Sir Gilbert.
17:21.0
Thank you very much for taking care of us
17:24.0
and being so kind.
17:25.0
Shoutout din kay Sir Omar
17:27.0
sa accommodation namin dito sa Palawan.
17:32.0
Thank you very much sir also for your very enthusiastic discussion
17:37.0
a while ago.
17:38.0
I really appreciate it.
17:39.0
All right mga kamayta.
17:40.0
God bless and talk to you soon.