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00:00.0
Actually guys, bago tayo magsimula dito, meron akong gustong panoorin nyo
00:06.6
etong content ni Sir Richard.
00:10.0
At tinuro niya dito yung brio na tinatawag.
00:12.7
Putya, tama na yun.
00:16.0
Yung brio na tinatawag.
00:17.8
Ewan ko kung nababasa nyo.
00:20.2
Teka, lakihan natin.
00:21.7
Ayan, brio, ayan.
00:24.3
Eto yung, well, pakinggan muna natin siya para magka-idea tayo.
00:28.5
Pero let me discuss to you kung bakit tingin ko ma-discard niya si Dewata
00:32.4
and ano yung ginagawa niyang best practices for him or for her to be very successful sa business niya.
00:39.1
Using her business, i-analyze natin siya in a business case perspective.
00:43.5
I'm using the Brio framework.
00:45.2
A Brio framework is a framework used to determine the competitive advantage ng business.
00:50.2
V stands for value.
00:51.6
Valuable ba yung business niya?
00:53.3
The value ng pares niya is really overloaded.
00:56.3
You can get a lot with 100 pesos.
00:58.1
Only sabaw, only rice.
00:60.0
So, bakit ko dinidiscuss to?
01:02.0
Kasi pag tinignan niyo yung kay Rosmar,
01:05.0
dinagdaga niya ng value yung sa kanya, yung swimming.
01:08.6
Kaya ang galing din ni Rosmar eh.
01:10.1
Ito mapapanorin natin mamaya ito.
01:12.7
Though better sana if nakapackage siya as 99 pesos,
01:16.0
pero okay na rin siya sa 100 pesos.
01:18.5
Because 100 pesos nowadays sounds cheap.
01:22.4
And for you to get a full meal ng 100 pesos, it's very rare.
01:25.9
Talagang sobrang dami kong natututunan dito kay Sir Richard.
01:29.4
Pag ako nag-negosyo talaga, mag-aaral muna ako dito sa tao na to.
01:33.2
So, which goes to my second part, rarity.
01:35.2
Does Diwata own something that's very hard to find?
01:39.0
Pares business ba is mahirap pa natin sa market?
01:41.2
Of course not. Madali lang. Maraming pares dyan.
01:43.7
Pero ano yung rare kay Diwata?
01:45.9
It's very rare for a pares owner to have a following like that.
01:49.4
Product niya at saka yung positioning niya.
01:51.3
Tapos, eh, kaso si Rosmar may following na rin siya.
01:54.8
So, V meron siya.
01:55.8
Siya, dinagdagan niya ng value, only swimming.
01:58.3
Tapos, R, dinagyan niya ng rarity yung sa following.
02:03.8
Kung following versus following lang yung usapan.
02:06.5
So, medyo lamang si Rosmar ng onte pagdating dun sa mga, ano,
02:11.3
sa mga ganong klaseng, ah, dun sa mga ganong klaseng metrics.
02:15.8
Yeah, it's very strong.
02:17.2
Pares is very easy to duplicate, pero yung following niya, hindi.
02:21.8
Yung virality niya yung mahirap ngayon, eh.
02:24.2
Pero sa ngayon kasi, may palagay.
02:25.8
Nagkagagag ng konti yung kay Rosmar, oh.
02:27.6
If merong gumaya sa kanya, it might not be as successful as this.
02:33.0
Yun nga yung gusto kong i-discuss dito, eh.
02:35.2
Kasi, kasi si Rosmar hits all the metrics, eh.
02:38.9
Nung pinanonood ko to kay Sir Richard, eto agad yung naisip ko.
02:43.1
Sabi ko, putya, parang may palag si Rosmar, eh.
02:45.7
Oo, nanggagaya si Rosmar, pero it's, it's very smart positioning.
02:50.4
Kasi, end of the day, sino yung mag-outlast kung kanino.
02:54.3
Ngayon, meron naman positive news.
02:55.8
Kay, ah, ah, kay Diwata, mamaya pag-uusapan natin yan.
03:00.1
Pero ang sinasabi ko lang, Rosmar positioned herself perfectly dito, eh.
03:04.8
Dito kasi, sa tingin ko, negative pa siya dito, eh.
03:08.1
Negative pa yung pasok ng pera sa kanya, eh.
03:10.7
Puro palabas yan.
03:12.9
Which leads me to my third point.
03:15.3
Nakadali i-imitate yung business ni Diwata.
03:18.7
Madaling magluto ng pares, madaling gayahin yung business model niya.
03:22.8
Kaso, yung kay Rosmar mahirap kasi may swimming pool.
03:25.8
See, dun sa tatlong metrics, ah, used yan yung Vrio model ni Sir Richard, ah.
03:32.6
Dun sa tatlong metrics, lumamang si Rosmar dun.
03:36.0
Ah, mamaya, i-discuss natin yung kay Rosmar.
03:37.8
Pero it's a good brain, ah, ane.
03:39.4
Parang it's good critical thinking na tinitingnan mo kung saan yung ginawa ni Rosmar.
03:43.8
Nilagyan niya kasi ng swimming pool, ng free soft drinks.
03:47.0
Andami niyang nilibre dito for 100 pesos.
03:50.0
Basically, negative pa siya dito kung susumahin mo.
03:53.5
Tuloy natin dito.
03:55.8
Package mo siya ng may kasamang soft drinks at unli-rise, tapos gawin mo 99 pesos.
04:00.0
Kaso, merong, merong, unli-rise, unli-swimming pool, unli-swimming.
04:07.0
Putyay ng Rosmar yan, ah, tuloy.
04:09.0
The question is, is it expensive to imitate the business model?
04:12.4
The answer is yes.
04:14.0
Because marketing is expensive.
04:16.3
O, diba, ang galing eh.
04:17.8
Yun yung, yun yung isang linamang ni Rosmar.
04:20.6
Dahil sa pang, ah, sa positioning niya ngayon.
04:23.7
Na, na, na-ride niya yung.
04:25.8
Yung marketing ni, ano, yung marketing hype ni, ah, hindi na to, ni, ni Diwata.
04:35.5
Marketing and mahal mag-grow ng brand mo sa social media.
04:39.4
So, you'll need to be able to spend a lot.
04:41.8
And itong cost na to, mag-a-add siya dun sa price ng product mo.
04:46.3
So, in short, if i-imitate mo si Diwata Paris, you might not be as successful as her
04:50.7
because of the following or the virality na meron siya.
04:53.8
Lastly, of course, is O.
04:55.6
Which is organization.
04:57.5
So, I was actually impressed.
04:59.2
Sobrang structure at sobrang organized and systematic.
05:02.4
Nung pila, nung...
05:04.3
Lugi kay Rosmar talaga.
05:05.8
Kasi matagal ng negosyante si Rosmar eh.
05:09.0
Malalaking mga, ano na rin eh.
05:11.5
Malalaking mga kumpanya na rin yung...
05:14.0
Or malalaking, at least yung manapalaki niya yung kumpanya niya.
05:17.9
Diba, may factory na ngayon si Rosmar.
05:20.2
Gawi ka kumuha ng pares.
05:22.1
It's very efficient.
05:23.2
Magaling management ni Diwata dito.
05:25.4
It's very likely na rin na-trust niya yung employees niya.
05:29.5
So, tutuloy niyo na lang.
05:31.1
Meron pang at least one minute dito na puntahan niyo doon sa discussion ni Sir Richard.
05:36.6
Now, let's go to the Rosmar Pares.
05:38.8
Kasi, alam kong maraming naiinis kay Rosmar.
05:44.0
Naiintindihan ko kayo.
05:45.0
Lalong-lalo dun sa mga fans ni Diwata.
05:47.5
Pero tandaan niyo, nasa isang kapitalisim tayo.
05:50.2
Nasa kapitalismo tayo na society.
05:52.9
So, dapat hindi ka...
05:56.1
Kung gayahin man niya yun, wala tayong magagawa.
05:59.5
Wala naman kasing copyright ang pagluluto ng pares.
06:04.2
It's open for everyone.
06:05.9
So, and yung pangalan naman, Rosmar Overloaded Pares with Anli Sabaw, Anli Rice, Free Softdrinks, plus Anli Swimming.
06:14.4
So, naglagay siya ng value agad dun.
06:16.4
So, that's why I think this is a genius move kay Rosmar.
06:19.2
Kahit na magalit kayo sa kanya, it's business.
06:22.0
Kainan talaga yan.
06:24.9
Ano? Nagbabasa ako kanina, sabi nila hindi daw kumikita si Rosmar.
06:28.8
Pero ba't ginagawin ni Rosmar? Aba malay ko.
06:31.3
Wala akong hindi ko alam.
06:32.8
Hindi ko alam talaga.
06:35.5
Dito nga yan sa may kalawan laguna sa loob ng Arm Mansion Resort and Restaurant.
06:38.9
Pag namayari nga daw ito ni Rosmar, as of the moment, ito palang ang menu nila na meron sila dito.
06:43.2
Malawak ang place, malinis, may malaking free parking area.
06:46.3
You can choose kung sa kubo kakakain or sa loob ng mansion na fully air-conditioned.
06:49.7
As you order nga dito, 100 pesos lang meron ka ng overloaded pares na may chicharon bulaklak at lechon coco.
06:54.9
Ang proportion ang bigay nila sa meat, may andi rice, andi soup, and free soft drinks na din yan nakasama ha.
07:01.9
Kailangan umalis sa...
07:02.8
So sa Vrio, lumamang doon siya.
07:04.8
Sa Vrio framework, lumamang doon si Rosmar.
07:07.4
Sa value, may swimming pool.
07:10.0
Itapos na doon palang, di ba?
07:12.0
Kasi wala naman swimming pool si Diwata eh.
07:14.4
Hindi, ano lang ha.
07:15.2
We're just analyzing this given the framework na natutunan natin kay Sir Richard.
07:19.6
O, rarity, pareha silang may following na malaki.
07:23.0
Especially si Rosmar.
07:24.0
Dating-dating pa yung ano, nakadikit sa internet, di ba?
07:28.6
May lumot na yan sa internet.
07:31.7
Puesto for repeal.
07:32.7
Dahil may naghiikot na nagbibigay ng rice and soup.
07:34.9
Sa water naman, eh, kada kubo ay may mineral gallon for service water.
07:38.2
And they also give a bucket of ice.
07:39.8
Honest review, wala siyang beef, meat, 6 pieces each, chicharon bulaklak, and lechon kawali ang per serving.
07:44.8
Lahat ay fresh from the pan.
07:46.1
Mainit pang isa-serve sa'yo, as in, galing pa sa kawali.
07:48.8
Yung soup nila ay malapot ang texture.
07:50.9
It's a combination of salty and sweet.
07:52.5
So, parang papunta na siya sa asa.
07:54.0
Complete condiments per kubo.
07:56.1
May chili oil, pepper, pati santoyo.
07:58.3
Ang nakakagulat dito, eh, free swimming sila with no time limit.
08:01.2
Yes, swim all you want.
08:02.0
And hindi ka matatakot mangitim dito kahit...
08:03.9
So, basically, kung hindi kayo mayaman na pamilya,
08:08.0
pwede kayong mag-relax-relax dyan.
08:10.0
Puchang inang Rosmar talaga ito.
08:13.3
Hindi kayo pinimuran si Rosmar, ha?
08:18.4
Alam nyo yung ano, tuso?
08:19.8
Yung word na gano'n.
08:22.0
Sly, sly pala yung ibig sabihin.
08:24.0
Ang haling tapat dahil may roof yung pool nila.
08:26.0
For only 100 pesos, parang kang nagbayad lang na entrance ng bata sa isang public resort.
08:30.6
Every day daw nilang pinapalitan yung water sa pool to make sure na malinis siya.
08:33.7
Tapos yun pa, paikot pa yung pool.
08:35.5
So, talagang walang kinikita si Rosmar dito.
08:38.0
Sa isang daan, tapos sampung libo yung papasok.
08:40.5
Magkano lang yun, oh?
08:42.0
O, hindi, one million na yun, eh.
08:43.2
Kaso yung overhead mo pa, di ba?
08:44.7
Baon ka lang din ng konting pasensya dahil sa dami ng tao,
08:47.8
kahit continuous ang luto nila, eh, mabilis maubos.
08:50.3
Dahil hindi rin nauubos ang dating ng tao.
08:51.9
We waited for 10,000.
08:52.8
Ayun, oh, di ba? Ang dami.
08:55.6
Ngayon, meron na siyang produktong nakaredy doon.
08:58.8
So, kung mag-increase man siya to make this sustainable,
09:01.9
meron na siyang captured audience.
09:03.3
God damn, this girl.
09:06.4
Whether you like it or not, maganda yung plano niya.
09:09.7
Huwag tayong mag-hate doon sa idea na yun.
09:13.4
I may not like yung ethical consequence doon,
09:17.8
on a business perspective, everything is fair, di ba?
09:23.0
15 minutes ata before naserve yung pares sa amin.
09:25.4
May basketball arcade dito and playground for free para sa mga bata.
09:31.4
Yung value, tuloy, tuloy.
09:33.0
Ay, hindi sila naiinip while waiting.
09:34.4
They also serve beers kaya pwedeng-pwedeng mag-inom dito.
09:37.1
We went here on a week.
09:37.9
Siguro yun, may bayad na yun.
09:39.5
Pero marami pa din talagang tao at mahaba ang pila.
09:42.5
Hindi crowded ang pool dito noong nag-visit kami.
09:44.6
Mostly mga baguets ang nag-swimming and make sure nabantayan nyo sila.
09:47.8
Kasi walang lifeguard.
09:49.4
Though 4 feet lang naman ang pool, pero para safe na din.
09:51.8
No entrance fee, no cottage fee.
09:53.8
Pares lang na 100 pesos ang babayaran dito.
09:56.4
Saan ka pa? Sana may kinikita pa dito si Rosmar.
09:58.8
Mukhang wala. Mukhang wala talaga.
10:00.9
Sa tingin ko, wala.
10:01.8
Or maliit lang, nagbe-break even lang siya.
10:04.3
I think ang idea dito is to introduce a product to the people.
10:07.8
Which is, you know, di ba?
10:10.4
Ngayon, pinag-uusapan na siya because of this, di ba?
10:13.2
Kasi nga, ano yan eh.
10:15.1
It's the risks that she took, di ba?
10:17.8
Alam mo, minsan lang ako masasabi ko na people may hate it,
10:22.6
pero ako, I like the strategy.
10:24.2
Ako, papalaktakan ko si Rosmar. Ewan ko sa inyo.
10:26.7
Now, on to a more positive news kay ano.
10:31.2
Kasi of course, marami tayong tropa-pips na vlogger na pumupunta doon.
10:36.5
Mayroon niya ibang nag-iayasan.
10:38.0
Pagpasensya nyo na kung di ako nakakasama.
10:41.7
Pero siguro, the best na tawag dito,
10:45.8
papakita ko sa inyo para konting pasok.
10:47.8
Positive naman is yung kumuha na mga business people
10:53.7
kay, teka lang, hanapin ko lang ha.
10:56.8
Kay Mr., eh, kay Sir, kay Ma'am Diwata.
11:00.2
So, binigay sa akin.
11:01.9
Ewan ko kung nailabas na ito eh,
11:03.6
pero may binigay sa akin dito na,
11:05.9
na, na, pabasahin ko na lang.
11:09.2
Kasi ang hirap niyang i-explain eh.
11:14.4
Ang tagal, ang tagal maglo.
11:17.1
Pero ba't parang,
11:17.7
ang tagal magload ng Facebook ngayon?
11:20.2
Nararamdaman nyo ba yun?
11:21.2
Yung parang sobrang tagal niya na magload.
11:32.0
Ah, shoutouts kay Models of Manila.
11:33.9
Kasi galing to kay Models of Manila.
11:36.1
So, ah, just to end on a positive note,
11:38.6
mga kamatis, mga kaibigan.
11:39.9
Kasi, I don't want us to hate on things.
11:43.0
Kasi nga nagdidiwa, ano,
11:45.4
nagdidiwa, nag, ah,
11:47.0
nagbibisnes lang naman din sila.
11:49.9
Breaking Diwata Nationwide Expansion.
11:52.3
We are thrilled to announce that
11:53.7
Deo Balbuena, the visionary force
11:55.6
behind the phenomenal Diwata Pares Overload,
11:58.4
officially signed an exclusive agreement
12:00.1
with ICTPH last April 7, 2024
12:03.5
at Soler to set up branches nationwide.
12:07.4
This partnership marks the beginning
12:09.1
of an extraordinary journey towards
12:11.4
expanding Diwata's unparalleled business presence
12:13.8
across the Philippines.
12:15.7
I don't know what the deal is.
12:19.5
ang binili niya din siguro
12:21.9
Pero sa kanila na sila
12:23.6
mag-iisip kung paano
12:26.8
for the longest time.
12:27.7
In the momentous collaboration,
12:29.0
we are set to embark
12:29.8
on an ambition mission
12:30.6
to bring magic of Diwata
12:32.5
to every corner of the Philippines
12:34.1
starting with 10 branches
12:36.5
Okay, palakpakan din.
12:38.2
Happy ending for everybody.
12:40.5
we would like to,
12:41.6
we would like everyone to succeed.
12:43.3
Pero hindi naman ganun
12:46.1
meron talagang nananalo.
12:47.2
Pero sa case ni Diwata
12:49.6
healthy competition.
12:52.2
Before spreading our wings
12:53.8
further to the size of Manila,
12:55.2
together we'll set up branches
12:57.2
an enhanced expand menu,
12:59.2
improved store layout,
13:00.6
and more efficient way
13:02.4
to accommodate patrons
13:03.5
for overall better
13:04.6
customer experience
13:09.6
will be available
13:16.0
Sana nagustuhan nyo
13:16.9
yung multipresentation natin.
13:19.5
kay Prof. Richard Tadeos
13:20.9
dahil may natutunan naman tayong bago
13:22.8
yung VRIO framework
13:24.4
to analyze business,
